The Chartered Institute of Marketing Scotland

Marketing Strategy for the Nimble Company

The Chartered Institute of Marketing in Scotland in conjunction with Highlands & Islands Enterprise presents Dr Paul Fifield at our next Master Class event.

Paul is a world renowned marketing strategist with over thirty years experience of teaching, writing and helping customers. He holds an MBA and a PhD in Marketing Strategy from Cranfield University and was a member of the CIM Council 1999-2001 and the CIM International Board of Trustees 2002-2004. Paul is a Fellow of the Royal Society for the encouragement of Arts, Manufacturers and Commerce (FRSA) and Visiting Professor at Southampton University School of Management. He has just completed his fifth book on Marketing Strategy, this time directed at the smaller, nimbler business.

Prices: CIM Members/Students: £20, Non Members: £30

To register for this event, please complete the following form and click "submit" to register. A confirmation email will be sent shortly.

We look forward to seeing you on the 15th.

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